I woke up early this morning because everyone in my home seemed so
excited about the Parliament elections results. Normally I would not appreciate
being disturbed in my slumber at 7.30 AM (considering I went to bed at 4.00 AM)
but today I didn't mind that at all. Every Indian and probably a lot of other
country people (considering the greetings that have flown over from the
governments of US, UK, Israel, Australia, Sri Lanka, Bangladesh and Pakistan)
as well knew that today was an extremely crucial day in the history of India.
Not only because it will decide which political party gains majority to form
government, but also because it will decide the fate of one man (and in turn
whole nation), Narendra Modi.
‘Narendra Modi’, (or NaMo) the name every Indian had on their lips
today. He lead BJP (and NDA) to a historic win in the parliament elections today. Hardly there would have been any political party which had not taken his
name, either in support or in protest. No matter who was contesting elections
from whichever place, Narendra Modi found a place in their discussion one way
or the other. Obviously when everyone is talking about one person, he must be
damn important. Well, he proved that today. He is going to be the Prime
Minister of the world’s biggest democracy.
The story of Modi’s rise is like a Bollywood movie, with so
many twists and turns, high points and low points. How often do you see someone
rise from abject poverty to the most important position of the country? Rarest
of the rare, isn’t it? In a country where majority of population still resides
in penury, a man from the very same ground rises to be the most powerful man of
the nation, wow!! absolutely brilliant. This happens when there are those who
still believe in the feudal system, and think it is their birth-right to head
the country. Oh come on!! Mommy promised me if I be a good boy she will let me
head the country for next five years, give this chair to me.
I wonder what happens to the people who were ridiculing the
humble background of Modi? There were our very own political leaders who
derided him saying what a ‘chai-wallah’
(tea-vendor) can do? The election results (read one tight slap on their
face) must be hard to take in, Ouch!! Sorry did that hurt?
Everyone.. and I mean literally every political leader of
the opposition had targeted him one way or the other. They had called him names,
some really nasty ones I would not like to mention here (my family reads this blog). They had blamed him for practically anything that
goes wrong in their life. Oh God! The power went off, all because of Modi,
hunhhh…, my dog ran away to be with Modi after he said he has pity in his heart for
puppies, foul! cheater! (maybe all this and even more allegations). Even the smallest political
worker was either singing praises of him or (trying to) mock him. I guess one
reason for bringing many small political parties together was that, they wanted to stop
the “Modi wave”. Ooops the tide was too strong and they got swept away. And amidst
all this constant bickering and opposition Modi rose.
He is definitely charismatic and possesses great P. R.
skills. Plus being a marketer, I can’t help but admire his stupendous marketing
techniques. His STP(segmenting, targeting, positioning) is impeccable. His
slogans, his speeches, his one liners are "legen…wait for it…dary". My one and
half year old niece cheerfully shouts “Abki
baar, Modi Sarkaar” (this time it is Modi Government). His words even catch
the fancy of a kid as young as her, which he appreciated in his victory
speeches as well. I can’t help but remark he came, he spoke, he conquered.
He gave every Indian a reason to believe in the magic of
democracy. In a country that is hit by corruption, destitution, unemployment and
anarchy, Narendra Modi infused hope of a better tomorrow. Don’t believe me? Need facts and figures? Look at the bullish stock markets! His story teaches us
that no matter how modest you begin but your efforts and determination can take
you to your dream. He will definitely make into research books and case studies
similar to the likes of leaders like Lincoln. The nation is jubilant and here
is hoping that his words “Acche din aane
wale hain” (good days are ahead) will prove true soon. Amen!